There is no doubt that Nintendo Switch is the most popular Nintendo handheld out there right now. But when we talk about the US market for consoles, it is a whole new story. For the United States audience, it seems like PS4 and Xbox One could be the main console while Switch is something they play on the side.
This news originates from the recent stats provided by the one and only, NPD analyst Mat Piscatella. Mat recently revealed via a post on ResetEra that a large amount of Nintendo Switch owners, also own either a PS4 or an Xbox One.
Or let us put it this way, about 70% of consumers who own either a PS4 or an Xbox One, also own Switch. So it seems to fashion a conclusion that perhaps US audience treats Switch as a secondary console. We can say that those who own a PS4 or an Xbox One, purchased Switch as a side option.
Xbox One and PS4 launched back in 2013 and while PS4 has sold over 82 million units globally, the Xbox One is expected to have sold over 30 to 40 million units. Since Nintendo Switch rolled out in 2017, it seems to be treated as a secondary Nintendo Handheld in the US.
The reason for mentioning this is the fact that mostly, Switch is treated as a competitor, to these big consoles because of its amazing success in the sales. So this shall act as a reality check, that no matter how many units Switch may sell, it will always wind up as a complementary to PS4 and Xbox One and why not?
Nintendo handheld console and it should be competing with other handhelds but fortunately for Nintendo, there is no handheld competitor that can match its awesomeness. So it is like the Godfather of the handhelds that have sold over 17.79 million units and while the company aims to reach 20 million mark by 2019. The question is, can Switch take over before the next-gen big consoles roll out?
To be honest, it might cut close but it will always remain a complementary console in the US. For Japan, it is a whole new topic.
So what are your thoughts on Nintendo’s Handheld being a secondary console to PS4 and Xbox One?
