Wolfenstein franchise has always been about killing Nazis and the upcoming Wolfenstein 2: The New Colossus will be no different, however, Bethesda’s marketing campaign for the game is being deemed controversial by some and now the studio has come ahead to defend it.
Speaking with Game Industry, Bethesda’s VP of PR and marketing Pete Hines addressed the controversy behind Wolfenstein 2: The Colossus’ anti-Nazi marketing campaign and added that Bethesda doesn’t make games to make political statements.
At the time none of us expected that the game would be seen as a comment on current issues, but here we are. Bethesda doesn’t develop games to make specific statements or incite political discussions. We make games that we think are fun, meaningful, and immersive for a mature audience.
In Wolfenstein’s case, it’s pure coincidence that Nazis are marching in the streets of America this year. And it’s disturbing that the game can be considered a controversial political statement at all.
The controversy more or less started with the game’s recent trailer containing a “make America Nazi-free again” message to which many have made connections with the current political environment while Bethesda’s intentions are only to market the game to a wider audience.
Also, creative director Jens Matthies has revealed that Wolfenstein 2: The New Colossus will not be the last entry in the rebooted franchise and also hinted that Mecha-Hitler might return in the next game.
Matthies revealed that the studio has planned the series as three-part saying that “We always envisioned this as a trilogy”.
He added that “if we get to make the third one–once we introduce Mecha-Hitler, you can’t go up from there.”
Wolfenstein 2: The New Colossus is a first-person action shooter in development at Machine Games and is scheduled to launch on October 27, 2017, for PC, Xbox One and PlayStation 4.
Source: Game Industry
