Activision is the famous publisher behind Call of Duty franchise. However, Activision isn’t exactly known for its consumer-friendly practices in video games but, the company has been ranked #24 on 50 Companies That Care list.
However, Activision being ranked #24 on the list has nothing to do with its practices in publishing video games. The company has been ranked on the list for its Call of Duty Endowment funds organization.
The Call of Duty Endowment fund helps unemployed and underemployed veterans to reenter the workforce and find respectable jobs. The organization has funded over 40,000 job placements for veterans.
Not only that, Activision is also working with other organizations such as NOH8 Campaign and GeekGirls to diversify the workforce.
Speaking of Activision, Call of Duty is one of the biggest franchises and the company has been considering to bring the franchise to the silver screen for quite some time.
However, Activision has noted that it doesn’t want to force Call of Duty movies and is looking for the right script.
According to Tim Kilpin, the movies will not be forced saying that if the script is not right, there won’t be a Call of Duty movie.
Anytime you take a franchise as storied as this, with this kind of legacy, and expand it into a new form factor you have to be really careful. So frankly, if the script and the story isn’t right we won’t do it; it’s not one of those situations where someone is saying, ‘I don’t care just get it made!’; that’s not what’s happening. We do think that if it’s done well it has the opportunity to expand the base audience, beyond the traditional foundation that the game appeals to.
What do you think of Activision being ranked #24 on 50 Companies That Care list? Let us know your thoughts in the comments.