The past few years have seen Corsair systematically improve its portfolio by releasing premium-grade hardware and peripherals for enthusiasts and esports users alike. The strategic moves have worked pretty well to uplift the brand to be known for more than just memory sticks and power supplies. The next step for the company now is diving straight into the trending streaming market.
In a press release earlier today, Corsair announced that it has purchased Elgato Gaming for an undisclosed amount.
The acquisition is for only the gaming division and the connected home business, Elgato Eve, will continue to function independently. However, it will serve as a separate entity under the new moniker Eve Systems.
Corsair, a world leader in providing high-performance PC peripherals and components for gamers, enthusiasts and eSports athletes, today is pleased to announce that it has reached an agreement to acquire Munich-based Elgato Gaming.
Elgato Gaming is a premiere player in the streaming business. It combines hardware and software to help users record and broadcast footage with the utmost ease. This includes internal and external capture cards, collapsible green screens, a content creation controller called Stream Deck, and a camera-turning-webcam dongle called Cam Link.
Elgato Gaming has also been fairly soft when it comes to pricing its products. With major retailers in over eighty countries around the world, the Munich-based company has played a significant role in growing the streaming market by ensuring basic access to every upcoming streamer.
There are still details that have not been revealed about the acquisition. While Elgato Gaming has been allowed to run as a separate brand, Corsair might possibly have staffers move from Germany to its headquarters in the United States. Corsair will obviously start selling its own capture cards and streaming accessories at some point in the near future. The engineers from Elgato Gaming are going to be a mighty help in that venture.
Corsair has already added an “Elgato Gaming” selection to its products tab on the official website. How long before we see new streaming products from Corsair that are decked in the popular and sought-after RGB lighting?