Intel and HP Become Major Partners for the Overwatch League
Blizzard has signed up both Intel and Hewlett-Packard (HP) as two major partners in a multi-year deal for the upcoming Overwatch League.
Both hardware companies have been involved in esports over the years in several forms. Intel, specifically, has been standing alongside Electronic Sports League (ESL) as the core sponsor for its Intel Extreme Masters (IEM) events. It is uncertain as to what Intel will be bringing to the table for the Overwatch League but HP has been confirmed (via ESPN) to be providing its Omen lineup for the players.
“For more than 12 years Intel has consistently supported the esports community and we’re always looking for ways to help improve how they play, watch, and compete,” John Bonini, vice president of esports for Intel said. “The Overwatch League will be a great showcase for esports, and we’re excited to be a part of it with Blizzard.”
“For Omen, in particular, we have an amazing set of competitive hardcore products that we’re excited for,” Josh Kocurek, global marketing management for gaming and esports for HP said. “The Overwatch League will be good to showcase our hard work for people that will appreciate it.”
Blizzard will be starting things off with a pre-season next month, which will feature the participating twelve franchises in exhibition matches. The first regular season is scheduled to officially begin in January, with the playoffs and finals taking place in July. Each match will be held at the new esports arena of Blizzard in Burbank, California.
More details such as precise timings and other related information will arrive in the coming weeks. Blizzard has made it mandatory that every participating team in the Overwatch League must feature new branding. This means that endemic esports organizations must take on a new name. The last few weeks have seen them all share their new identities. We are now all prepped and ready to see what the Overwatch League brings to the esports industry.