First-Ever Intel Extreme Masters Sydney Was Watched by Nearly Eight Million Unique Viewers

Earlier this month, Intel Extreme Masters held its first-ever tournament circuit in Australia to mark the beginning of its twelfth season.

According to a press release, the inauguration could not have gone better for the management. Intel Extreme Masters Sydney took place on the first weekend of the month and saw over seven thousand screaming fans make their presence known on both days to completely fill the Qudos Bank Arena.

In addition, there were nearly eight million unique viewers who were watching the competitive proceedings online from the comfort of their homes. It surpassed the unique viewership recorded for Intel Extreme Masters Oakland from last year. The company also confirmed that online fan engagement during the weekend reached over thirty million unique users and generated ninety-two million impressions across all social media platforms.

“The support from the esports community in Australia was incredible to see and we’re thrilled IEM Sydney became an immediate success, thanks to all the fans,” said George Woo, esports marketing manager at Intel Corporation. “As IEM and esports continue to expand, we look forward to bringing Intel’s leading technology to gamers around the world.”

Some of the best Counter-Strike: Global Offensive teams in the world took to the stage to get the lion’s share of the $200,000 prize pot. This included Chiefs Esports Club, the local representation that managed to beat North. However, it was SK Gaming that took first place; and with it, the championship title and bragging rights.

Intel Extreme Masters Sydney was the third consecutive event from the tournament organizer which was broadcast in virtual reality. Over a hundred thousand unique viewers tuned in to watch the competition. The numbers may look frail when compared with others but nonetheless shows the commitment of the organizer to keep delivering great esports experiences for the passionate community.