Twitch Responds to Twitter by Announcing Its Own Microblogging Service
Twitch is bringing out yet another feature that promises to make “engagement” easier between both the streamers and audience.
When Twitter recently announced its plans of covering major esports events through live-streaming, the social media platform hoped that it would mean a fair share of the pie that Twitch currently enjoys. However, the popular streaming platform is responding by making sure that nobody ever needs to leave its website for their micro-blogging needs.
Introducing Pulse, a “place where streamers can post and engage with all of their followers and the greater community right from the Twitch front page.” Rather than shifting to Twitter for updates and media, users will be able to do the same without having to leave the Twitch website.
This includes sharing and following clips, photos, announcements, schedules, updates, polls, and more. Pulse is basically a Twitter-like microblogging platform that is hosted on Twitch servers. The organization looks to be interested in constructing a closed ecosystem where its users have no need of utilizing the services of a rival platform. The idea is similar to how Facebook has evolved over the years to become more than just a place for people to interact.
Pulse is scheduled to arrive later today and will be available on the front page of the Twitch website. The functionality will roll out in waves. Those who are unable to see it immediately, will so in the next couple of weeks. Pulse will also be available on the Twitch mobile application.
Pulse is unlikely to force users to abandon Twitter, but it is a good way of adding more competition which only proves beneficial for the community in the end.
Last month, the popular broadcasting platform announced the addition of Twitch Communities as a way of connecting streamers with their relative audience. Groups can be created by anyone, with each centering on a specific topic or activity, and can be joined by any number of active streamers.
Soon after, the company brought out new features that included the option of changing usernames once every two months.