Call Of Duty Endowment and Snowball Express has announced their partnership with GameStop to help US Military veterans and their families. For those who don’t know, Call Of Duty Endowment is an non-profit organization that helps veterans to find better jobs.
Starting from October 21 to November 15, GameStop will invite customers to donate ” $1, $5 or $10 at the point-of-purchase in support of the Call of Duty Endowment and Snowball Express – all donations will be equally distributed between the two charities”. According to Dan Goldenberg, Executive Director of the Call of Duty Endowment:
The unemployment rate for young veterans returning from active duty is nearly triple the national average and underemployment is a massive, unreported issue for them. We’re seeing a huge need for help on the ground through a 26 percent increase in demand for veteran employment services during the past year. We are incredibly grateful for GameStop and its customers’ continued support of our work. The money raised as part of this program will go towards getting our veterans the great jobs they need and deserve.
Call Of Duty Endowment has helped over 25,000 veterans to find a better job to date, and the organization has doubled its Goal to help 50,000 veterans to find jobs by 2019.
This Endowment is a non-profit public benefit trust founded in 2009 by Activision CEO Bobby Kotick. The purpose for this trust is to find and fund best and effective employment focused veteran serving organizations.
It is certainly good to see that big companies like Activision are taking a step to ensure better future for those, who make sure that their country has a future.