There’s no peace for Hello Games’ No Man’s Sky, as the Advertising Standards launched an investigation into it for false advertising. But let’s start from the beginning.
No Man’s Sky was officialy announced in 2014, during the E3. With its first trailers, this game quickly captured players attention because of its gameplay. Travelling into space has always been one of the biggest dreams for the mankind and this game could actually lead this dream into reality.
Space battles, meeting friends, space ship classes, sand made planets, this is just a bit of what No Man’s Sky was promising and it’s not a surprise everyone fell in love with it even before its official release.
But things are not always what they seem. Players’ hype became disappointment as they found out that No Man’s Sky was just a bunch of lies. Many promised features were missing in this game and a lot of refunds has been requested, with the online players number decreasing day by day.
Youtubers, journalists and disappointed players started a campaign against the Hello Games’ product, focusing on Sean Murray’s lies list (a really big one) and talking about lawsuits and legal stuff.
And this is how Advertising Standards started an investigation into No Man’s Sky for false advertising. So what will happen to Hello Games?
ASA will analyze No Man’s Sky advertising, preventing them from appearing again in case of breaking its code of conduct. If this happens, Hello Games and Sony will have to delete the advertising, otherwise sanctions will be applied.
Is this the end for No Man’s Sky?. We don’t think so. Anyway, this is what happens when you make promises you can’t keep. Do let us know what you think of this whole fiasco in the comments below.