World of Warcraft is struggling to maintain fan-interest, as subscriptions are down to 5.6 million. This as low as the game has got in the past 9 years.
The news came from Activision Blizzard’s financial report for Q2. Compared to the first quarter, subscriptions are down by 1.5 million.
When financials were revealed last time, subscriptions were at 7.1 million. It’s an even bigger decrease if you compare it to November 2014, when Warlords of Draenor was released, and WoW player count was at 10 million.
It’s down by almost half since then and Blizzard needs to take some serious steps to ensure WoW doesn’t fade away in history in the next few years.
Things were even worse before the release of Fury Hellfire expansion, and the company says that Fury of Hellfire helped stabilize subscriptions.
Blizzard has previously teased another World of Warcraft expansion that is set to be revealed on August 6. It will be interesting to see if the unannounced expansion helps boost WoW subscriptions or not.
It’s been over a decade since WoW came out and it will eventually see an end. Competition from games like DOTA, Smite is high as players are showing more interest in those games, compared to a decade old WoW. New content may help but I think Blizzard should consider releasing WoW for more platforms.