Xbox One’s ‘Immersive Gaming’ Commercial is Disturbing

“If it were any more real, it would be real.”

This is the tagline that Microsoft has used to showcase how immersive gameplay experience is provided by Xbox One; Microsoft released a new commercial featuring Ryse: Son of Rome.

A player is seen getting cuts and gashes while playing Crytek’s next-gen action-adventure title. The basic idea behind the commercial is that the experience provided is so immersive that a player forgets whether the inflicted injuries are in-game or in real life.

The ad can be a little disturbing for some users and viewer discretion is advised. Check out the commercial above and tell us what you think about it!

In other Xbox One news, Australian marketing manager; Alan Bowman stated that there is little difference between Xbox One and Playstation 4. Furthermore, he talks about in-development games for Xbox 360 & Xbox One and non-availability of Xbox One in regions like Japan.