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Seven Obscure Photos of Microsoft’s Xbox One E3 Booth

E3 2013
Has Microsoft managed to pull off the greatest marketing trick ever? Was DRM all just a ruse to get us to rush into its booth in a mad dash from the E3 gates like a bull to Spanish guy?

Seriously, you couldn’t tell that the majority of the press pretty much loath Microsoft right now from its packed booth.

I was at a complete standstill more than once while making my way around the booth. I couldn’t even get in close enough for a shot without other’s elbowing and taking up space all around it. See for yourself: