NOW TV currently offers pay-per-view or subscription access to a range of movies, but will soon expand to content from Sky Sports and Sky’s various entertainment channels.
The Xbox NOW TV experience includes 720i high-definition video streaming and full access to all 11 Sky Movies live channels for those taking the Sky Movies Pass subscription. A 30-day free trial of the Movies Pass is available now, after which it costs £15 per month (Roughly $25).
The app also supports voice and gesture controls for any of you out there who own a Kinect for Xbox 360.
Sky TV launced back in July as a way to win over those television watchers who didn’t want to pay for cable. Alsongside the Xbox you can get it on PCs, Macs, iPhones, iPads, selected Android smartphones and a new set-top box.
If you sign up for the service you’ll be able to register any of the two devices listed and stream movies from all the major Hollywood studios.