Activision in a recent press release stated that in addition to surpassing the one billion sales mark in just six weeks, Call of Duty: Black Ops has set the online usage records that illustrates how the game has become the leading global entertainment experience of all time.
Seems like there is more to this games than just sales figure. Eric Hirshberg, CEO of Activision Publishing says:
The $1 billion milestone is staggering, but it doesn’t tell the whole story.
The true measure of Black Ops’ success lies in the millions of hours that people are investing in this game and this community. Call of Duty has in many ways become one of the world’s most engaged social networks. We are grateful to and humbled by the ongoing support of the gaming community and we are committed to continuing to give them the greatest gaming experiences that we can.
The number of Call of Duty: Black Ops players registered exceed the population of such countries as Austria, Belgium, Chile, Greece, Ireland, Portugal, Sweden and The Netherlands.
The total number of registered Call of Duty: Black Ops players:
- Is greater than the audiences that watched Jay Leno, David Letterman, Jimmy Fallon, Jimmy Kimmel, Conan O’Brien and Craig Ferguson in the U.S. for the entire week of December 6, 2010, combined.
- Exceeds the audience for the series finale of ABC’s Lost.
- Trumps the average viewership for the 2010 Major League Baseball World Series.
- Exceeds the combined audited circulation numbers for Entertainment Weekly, Rolling Stone, Playboy, GQ, Maxim, Newsweek, Time, ESPN The Magazine and Sports Illustrated.
- Would be the third largest state in the U.S.
Since its launch on November 9, Call of Duty: Black Ops players:
- Have played more than 600 million hours, or the equivalent of more than 68,000 years.
- Have turned out in numbers that could fill the 83 largest stadiums in the world, every day.
- Have spent an average of 87 minutes per day playing online, exceeding the 55 minute average that the average user spends on Facebook.
- Have made Call of Duty: Black Ops a top-five trending topic on Twitter, putting it on par with The Grammy Awards, Diego Maradona, The Chilean Miner’s Rescue, The Boston Celtics and Mel Gibson.