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Beam Steaming Service Acquired By Microsoft, What is the Plan?
A popular game streaming service called Beam is now the property of the Redmond software giant, Microsoft. The company acquired this streaming service on Thursday and plans to add streaming features to its games.
Beam Streaming service is also based in Redmond and is based on gamification features that rewards active participants. XP points are granted to those who watch and interact with Beam. These XP points can be used for in-game votes, cosmetic boosts, and other perks within the Beam interface.
Similar to Twitch, Beam Streaming offers SDKs to video game developers which allows them to integrate Beam. With Microsoft’s support, Beam now has the opportunity to grow exponentially.
Beam’s CEO Matt Salsamendi noted:
As part of Xbox, we’ll be able to scale faster than we’ve ever been able to before. We’re expanding the team, bolstering our infrastructure, and most importantly, continuing to grow and support the amazing community at Beam.
He went on to talk about their future plans:
So what changes for you? Nothing right now; we’re continuing our focus on providing streamers with the tools they need to create the most interactive broadcasts around. Beam is designed to work with any game, and we’ll continue to offer broadcasts across all gaming platforms, just as we do today. As Beam becomes part of Team Xbox, you’ll see awesome new features, epic new interactive game integrations, and a huge influx of new community members!
Microsoft owning its own streaming service indicates that it means to bring Xbox and Windows 10 gamers together under one roof. Beam may soon be added to Xbox App on Windows 10.