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Battlefield 1 Setting Concerned EA, That Younger Fans Might Not Know About WW1
Following the reveal that Patrick Soderlund, the head of EA Studios and the founder of DICE, rejected the idea of Battlefield game being set in World War 1, CFO of EA, Blake Jorgensen, said that Battlefield 1 setting concerned EA, that the younger audience would not even know that World War 1 even happened.
During the Bank of America Merrill Lynch 2016 Global Technology Conference, Jorgensen said that there was a debate among the EA’s staff about the decision of Battlefield 1 being set in World War 1.
World War 1, we were worried that many of the younger consumers out there didn’t know that there was a World War 2 or Vietnam, so World War 1.
Originally Patrick Soderlund rejected the idea because he thought that World War 1 was just trench warfare and nothing more. However, lead game designer Danny Berlin explained in a recent interview that Battlefield 1 is much more than trench warfare, and once the developers presented their ideas to EA, the project was green light.
Jorgensen said people don’t know that the technology existed during that time period:
I think what people don’t understand about World War 1 is the technology shift that went on during the war. People started the war on horseback and ended the war with airplanes and tanks and battleships and submarines. And that’s a huge opportunity for us to be able to do a video game around.
He also mentioned that given that World War 1 took place all across Europe and Northern Africa, there are huge geological possibilities for Battlefield 1’s content.
Turns out people loved the World War 1 setting for Battlefield 1, as the trailer for the game is the most liked video on Youtube. Jorgensen said this shows the level of excitement among the people for the game, however, this does not necessarily represent future sales of the game.
Battlefield 1 setting concerned EA or whatever maybe the case, turns out they were wrong and the game is set to release on October 21 for PC, Xbox One and PlayStation 4. For the members of EA Access the game will be available on October 18.