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Activision Blizzard Launch Their Own Film and TV Studios
Blizzcon is starting today, but announcements started early with the news that Activision Blizzard have launched their own studios to create film and TV content based on their franchises. This will include a Call of Duty film series in the works.
With franchises such as Call of Duty, Skylanders, Diablo, Hearthstone, and Starcraft franchises available the new studio will look to bring them to an even bigger audience outside of the gaming world. Interestingly though Warcraft was not included in this list, but the fact that Legendary are releasing the new movie may mean that that franchise is out of bounds for now.
Bobby Kotick, the Chief Executive Officer of Activision Blizzard had this to say about the announcement:
“Activision Blizzard is home to some of the most successful entertainment franchises in history, across any medium. With the launch of Activision Blizzard Studios, our engaged fans can now watch the games they love come to life across film and television,” said Bobby Kotick, Chief Executive Officer of Activision Blizzard. “Activision Blizzard Studios is yet another way we’re celebrating our players and fans, and we expect that our film and television productions will entertain and delight whole new audiences, as well. I’m excited that Nick and his team will be leading this important new growth opportunity for Activision Blizzard.”
Former Disney executive Nick van Dyk who is the co-head of the studios added:
“Activision Blizzard Studios has the unique advantage of starting with a library of world-class intellectual property that includes some of the largest franchises which have not yet been developed in film and television,” said van Dyk. “Our library spans more than 30 years of global entertainment culture and, in the last 12 months alone, fans of Activision Blizzard properties have played and watched our games online for more than 13 billion hours. This gives us a huge, passionate and deeply-engaged audience that is hungry for more great content built from the universes they already know and love—and which are extremely broad in their appeal.”
While Skylanders and Hearthstone may make good cartoons for television, whether or not Call of Duty and Diablo could translate into movies will be interesting to see. From what we’ve seen in the past when movies based on games have never gone well.
What are your thoughts on Blizzard Activision Studios? Is this a good move by the company? Would you like to see Call of Duty movies? Let us know your thoughts below.