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Electronic Arts Release Earnings Report Showing Strength in Digital Gaming
Electronic Arts have released their Financial Results for the 1st quarter of the fiscal year 2016 and they reveal some interesting facts and figures. With the company having big successes in the current console generation, this is a chance to see just how well they have done from the releases.
The main gaming highlights of the report include:
- At E3, EA titles earned 132 awards including four of the 2015 E3 Game Critic Awards: Star Wars Battlefront for Best Action Game and Best Online Multiplayer, Need for Speed for Best Racing Game and EA SPORTS FIFA 16 for Best Sports Game.
- Trailers, gameplay and livestreams of EA’s games were viewed over 53 million times throughout the week of E3.
- Players in Battlefield 4 and Battlefield Hardline logged more than 170 million online gameplay hours combined in Q1.
- Monthly active users for EA’s mobile titles averaged more than 150 million in Q1.
- More than 16 million matches of FIFA 15 were played on average per day in Q1.
What these highlights reveal is just how successful they see themselves as doing in terms of marketing, especially at E3.
Looking at the sheer numbers of people playing the companies games online, this also shows just how huge online gaming has become.
We also can’t ignore the fact that 150 million users were accessing mobile games in this period of time. No wonder EA focus on this area as a way to make more money. Though sometimes not as well as gamers hope in terms of games quality and enjoyment.
“Q1 was a great start to fiscal year 2016 for Electronic Arts as we continue our journey to put our players first and deliver amazing entertainment experiences,” said Chief Executive Officer Andrew Wilson. “We have players engaging for longer periods in our live services, ongoing strength across our digital business and growing anticipation for our upcoming titles.”
With these results, it looks like Electronic Arts have a good start to the year. Hopefully this will translate to some quality game releases for some of their popular titles.
Does anything stand out to you with Electronic Art’s results? Let us know your thoughts below.