Sony and Microsoft Not Expected to Reduce Prices for PlayStation 4 and Xbox One

By   /   Jun 9, 2015
Michael Pachter

There have been speculations prior to the upcoming E3 conference of Microsoft and Sony announcing price-cuts on their flagship consoles, the Xbox One and PlayStation 4 respectively.

However, one certain market analyst tends to disagree with this notion, and has stated astute reasons for the unlikelihood of this happening.

Wedbush’s Michael Pachter suggests that the relative freshness of the PlayStation 4 and Xbox One consoles means that a drop in price for them is unlikely, and instead the two giant firms will opt to reduce prices for the previous generation consoles instead.

“We do not expect price cuts for the Xbox One or PS4. We do not expect Microsoft to permanently cut the price of the Xbox One without Kinect from $399, instead focusing on compelling bundles with first- and third-party content, with some of the applicable games included as free pack-ins… Although the price of the Xbox One has been discounted by $50 for much of 2015, we believe that the price will revert back to $399 by the time that the holidays arrive, particularly if sales pick up.”

In addition to this suggestion, Pachter also added that NPD data suggests that Sony’ PlayStation 4 is still currently significantly outselling Microsoft’s Xbox One console. For this very reason, Sony has no real reason to drop its prices. Instead, Pachter expects Sony to take a similar approach to Microsoft, and put up bundle offers instead of downright reducing costs of the console.

It’s only in a week’s time that we’ll see whether or not Pachter’s analysis is accurate or completely false.

Featured Videos

Hot Right Now


The AMD Ryzen CPU Hits The Right Marks, Just Needs Right Price

The AMD Ryzen CPU was demoed recently and what a demo it was. AMD showed that the upcoming AMD...

by   /   Dec 15, 2016
Death Stranding leak

New Death Stranding Leak Revealed The Name Of Norman Reedus’ Character

Hideo Kojima rocked the internet with the reveal of Death Stranding trailer at The Game Awards...

by   /   Dec 15, 2016
Video Game Remasters

Untold Stories of Video Game Remasters – the Good, Bad, and Ugly

In today’s video, we discuss something subjective – are video game remasters good or bad? And...

by   /   Sep 9, 2016
Video Game Villains

Top 10 Invincible Video Game Villains Who Just Won’t Die, No Matter What

We all are accustomed with video game villains and the story usually concludes with the fall of...

by   /   Aug 18, 2016
Panasonic 3DO

Top-10 Retro Consoles You Never Knew Existed

Video gaming has come a long way! While we are well-acquainted with the likes of Xbox Scorpio and...

by   /   Aug 17, 2016
Load More