Halo 5 Guardians Hunt The Truth is “Second Most Talked About” Ad Campaign

By   /   May 18, 2015
Halo 5

Master Chief might or might not have gone AWOL, but the question about whether he has or not turned on the people he has sworn to protect, turned out to be a massive marketing success for the publishers.

According to Sysomos English mentions, the Halo 5 Guardians Hunt the Truth campaign managed to become the second most talked about advertising campaigns for the month of March – among all genres.

Microsoft boasted of the achievements that their intricately designed marketing campaign for the game has pulled off, and it is really impressive.

  • Total listens have hit 2.15 million across iTunes and Soundcloud – and counting!
  • The three separate announce trailers for “Halo 5: Guardians” have been viewed more than 217 million times total on television and online.
  • More than 250,000 fans have visited websites for the “Halo 5: Guardians” ARG.
  • To-date “Halo 5: Guardians” has been referenced nearly 960,000 times across social media since the start of the campaign.

Seeing all this, and how much it has helped market Halo 5 Guardians, it makes me wonder what would the number one ad campaign have achieved!

The latest Hunt the Truth podcast has raised some serious concerns about the allegiance of Master Chief, “did he turn his back on those he swore to protect? What could have pushed him over the edge to turn his back on his lifelong duty? Where does Halo Nation go from here?”

These are some of the most important questions that Halo 5 Guardians fans want answers for. If you are one of those who want the same, here is the podcast.

Looking at the point where Halo 4 ended, Master Chief is being accused of bringing destruction to humanity, and he has a score to settle against Didact too. So yeah it could be that he is being chased (enter Spartan Locke) while he chases Didact.

Featured Videos

Hot Right Now


The AMD Ryzen CPU Hits The Right Marks, Just Needs Right Price

The AMD Ryzen CPU was demoed recently and what a demo it was. AMD showed that the upcoming AMD...

by   /   Dec 15, 2016
Death Stranding leak

New Death Stranding Leak Revealed The Name Of Norman Reedus’ Character

Hideo Kojima rocked the internet with the reveal of Death Stranding trailer at The Game Awards...

by   /   Dec 15, 2016
Video Game Remasters

Untold Stories of Video Game Remasters – the Good, Bad, and Ugly

In today’s video, we discuss something subjective – are video game remasters good or bad? And...

by   /   Sep 9, 2016
Video Game Villains

Top 10 Invincible Video Game Villains Who Just Won’t Die, No Matter What

We all are accustomed with video game villains and the story usually concludes with the fall of...

by   /   Aug 18, 2016
Panasonic 3DO

Top-10 Retro Consoles You Never Knew Existed

Video gaming has come a long way! While we are well-acquainted with the likes of Xbox Scorpio and...

by   /   Aug 17, 2016
Load More