Ubisoft Wants Watch Dogs 2 to Appeal to Fans in New Ways

By   /   Jan 16, 2015

Ubisoft is committed to “taking risks” with the next installment of Watch Dogs and in doing so is planning to improve the player’s experience in a lot of ways.

Speaking in a recent interview with GamesTM, Creative Director Jonathan Morin admitted that Watch Dogs had plenty of flaws and was in no way a perfect game. “But you don’t always see this when you ship a game. We deliver what we believe the brand should be at the time.”

Pulling the same stunt with Watch Dogs 2 would be “boring” for the development team. Since Watch Dogs has now ascertained itself as a popular brand, Ubisoft has a bit more free hand to switch things around. However, that move carries a lot of risks and which it is prepared to take.

“When you start a new project [and new IP], it’s a blank page and everything you do is what you want to do,” said Morin. “With a sequel, there is more pressure to push a brand forward and we now have to appeal to fans in a new way.”

“You have to carry on taking risks,” he continued. “I will not do this job if there is no risk in it, that would just be boring. You shouldn’t prevent yourself from trying something just because it’s hard and the solution is not apparent.”

Watch Dogs has so far shipped nearly nine million copies worldwide across all platforms. Last year it ended up as the eighth best-selling game in the US and has become a successful franchise in the eyes of Ubisoft.

We can expect plenty of installments to fall in the decade to come.

Source: GamesTM

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