GTA Online: The Biggest Money Generator For Take Two
Every time a GTA game comes out, it is expected to make millions if not billions. Same was the case with GTA V and the release of the game last year didn’t disappoint.
GTA V became a huge success and even after the game is over a year-old, it has a strong presence in the market. Publisher Take-Two revealed their fiscal Q2 earnings yesterday, and it showed that their digital sales gave a huge boost to overall earnings.
Games such as Borderlands 2, NBA 2K and Sid Meier’s Civilization V were the source of $89.8 million in revenue. However, GTA Online was the biggest contributor to Take-Two’s digital revenue.
Within the world of GTA Online players can use in-game currency to buy new weapons, armor, vehicles and cosmetic items. This currency can be earned through missions or jobs, but players can also buy GTA money in exchange for real life money.
Take-Two’s revenue went up 45 percent compared to last year from players purchasing DLC, virtual currency and other in-game items. Closing in on the release of next-gen versions of GTA V, this is great news for the company.
If these figures are any indication, the next time Take-two reveals their financials, these figures are expected to go even higher.
GTA Online comes bundled with GTA V and the game will soon be released on PS4, Xbox One and PC.
Source: Venture Beat