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Google Has Bought Twitch for $1 Billion, Claims Insider
This is not the first time that we are hearing rumors regarding a supposed deal between Twitch and the search engine giant Google. However, it surely is the most credible one so far. There are multiple sources that are confirming, unofficially, that a deal has been finalized between the two and that Twitch has been valued at $1 billion.
According to a report by VentureBeat, some ‘sources familiar with the matter’ are confident in sharing that investors who have participated in the venture previously are mighty glad that the deal is going to pay off well for them. Naturally, a figure of $1 billion is a multifold greater than what they invested at the beginning.
Although both Google and Twitch have declined to comment on the matter, it is expected that the deal will result in a coalition of sorts between YouTube and the streaming services provider. This could result in a major transformation of YouTube itself which was acquired by Google for an even bigger price of $1.65 billion in 2006.
Google has been eager for acquisitions since a while now and with something as luscious as Twitch, I don’t question their interest at all. Twitch is reported to representing around 1.35 percent of the total internet traffic.
Right now, YouTube is the number one videos platform while Twitch can be regarded as the number one streaming platform. One can only guess the outcome of this marriage. We will be sharing more information about this as soon as either Google or the video streaming company provides us with an official statement.