A second price cut of £50 heads towards the Wii U, courtesy of Asda. The British supermarket chain had already reduced the console’s price by the same amount earlier in March. However, regardless of a £50 price cut, sales for Nintendo’s latest console refused to see any improvements.
So what’s better than a single £50 price cut? Add another £50 to bring down the console by a whooping £100.
Starting now you can purchase both the Basic and Premium pack at the new slashed price of £149 and £199 respectively.
It’s unsure how long these price cuts will remain. While Asda has pretty much stuck to its reduced prices, other retailers have brought the Wii U down for limited time periods. Hence, if you’re thinking of trying out Nintendo’s latest hardware, then this is a great time to do so.
Such price cuts make it evident that the Wii U is struggling hard in the market. Retailers blame Nintendo for lack of support and communication, to which president Satoru Iwata replied with:
We have not been able to solidly communicate the product value of Wii U to our consumers yet, which has been a grand challenge for us. Some have the misunderstanding that Wii U is just Wii with a pad for games, and others even consider Wii U GamePad as a peripheral device connectable to Wii. We feel deeply responsible for not having tried hard enough to have consumers understand the product.
It’s a bit disturbing looking at how the Wii managed to destroy its competition, with only its big brother to end up with limited sales.