EA Sports Taking On New Titles And More

By   /   Mar 7, 2013

Chief Financial Officer at EA, Blake Jorgensen revealed EA’s best-selling sports franchises and hinted on new ones coming soon.

Jorgensen listed the titles that provide EA with big opportunities at the Wedbush Technology Conference. Among them was the Fifa franchise, the Madden NFL, NCAA football, NHL franchises. He also mentioned more additions to the list coming along the way including NBA live. Jorgensen reiterated the importance of the titles to the company and showed a desire to continue working on these titles.

An EA representative told Kotaku that the additions meant the acquisition of UFC license back in June of 2012. The Fight Night team is responsible for the property right now.

Regarding the future of the titles, what Jorgensen was thinking about was bringing EA’s sports titles to other platforms such as the Fifa Online 3 in Korea, Fifa mobile in Japan, Madden mobile and the constant evolution of EA Sports franchises.

Finally, Jorgensen also mentioned NBA live once more, adding that the publisher “didn’t necessarily cancel” the franchise considering that they cancelled NBA Live 13.

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