No One Pirates Crap Games
According to a study conducted by researchers from the University of Waterloo, the University of Colorado and the Copenhagen Business School, the amount of piracy associated with a certain game title is directly related to the review scores of the title. That means that games with great scores have a huge amount of piracy, while the more forgettable or disliked titles don’t get as much attention from the black market.
The researchers conducted a study that looks at the correlation between the most downloaded games on BitTorrent and the average rating that has been given to them by game reviewing sites. This study allowed valuable information about the distributed nature of piracy, and which types of games are larger targets. Generally, the availability of such type of information is rare.
The most downloaded 173 games between from 2010 to 2011 on BitTorrent were surveyed, out of which 127 still remain today. The 10 most downloaded games out the lot were Fallout: New Vegas with 962,793 downloads, Darksiders with 656,296 downloads, Need for Speed: Hot Pursuit with 656,243 downloads, NBA 2k11 with 545,559 downloads, TRON Evolution with 496,349 downloads, Call of Duty: Black Ops with 469,864 downloads, Starcraft 2 with 420,138 downloads, Star Wars the Force Unleashed 2 with 415,021 downloads, Two Worlds II with 388,236 downloads, and The Sims 3: Late Night with 356,771 downloads
The above downloads were compared with average review scores of the game, and the results were staggering. The review scores for the game were 83.7 for Fallout: New Vegas, 82.7 for Darksiders, 88 for Need for Speed: Hot Pursuit, 86.7 for NBA 2k11, 59.5 for TRON Evolution, 83.8 for Call of Duty: Black Ops, 89.5 for Starcraft 2, 61 for Star Wars the Force Unleashed 2, 73.3 for Two Worlds II, and 77.5 for The Sims 3: Late Night.
It’s interesting that the amount of piracy issues an industry faces can be used as a research tool to actually decide their success rate. Relatively more forgettable titles don’t get as much attention from ‘pirates’ as compared to hot-selling games. So how do you counter piracy? Maybe you don’t, as it can be something for developers to brag about – or perhaps you try making a relatively crappier or less-advertised game.